2:00pm - 3:00pm (ET) | 1:00pm - 2:00pm (CST) | 11:00am - 12:00pm (PST)

The role of the traditional brick-and-mortar store was in a state of flux even before the coronavirus pandemic wreaked havoc on the overall viability of many “non-essential” retailers and the operational capabilities of many “essential” ones. As a clearer picture of the post-pandemic shopper comes into focus, brands and retailers need to re-examine the role that the traditional store plays in the path to purchase journey. This Community Gathering will examine some key ways in which the concept of retail must change to meet evolving shopper demands.

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